"Please let's do something and feed those we collectively are not reaching. »
Roy Choi fame is the founder of the modern food truck movement. He's the mind behind one of LA's most successful food truck chains:Kogi, which serves up Korean-inspired tacos. He was the first food truck owner to win the "Best New Chefs" distinction from Food and Wine magazine.
In 2017, 47-year-old Choi launched LocoL:a healthy fast-food place to provide fast, nutritious food to underserved neighborhoods in Los Angeles. Choi says he hopes to expand LocoL to every downtown area in the United States
Choi's toughest experiences have shaped who he is today. In his memoirs, L.A. Son:My Life, My City, My Food , Choi writes about overcoming alcohol, crack, and gambling addictions as a teenager and young adult. "I'm addicted to feeding people now. This is a good thing. »