One of the best ways to advance your career is to get your Masters of Business Administration (MBA). the average MBA graduate salary hovers around $106,798 or £80,000. There are several pros and cons to getting your MBA, and you want to consider them when trying to decide whether or not you should g

A thief breaks through an unlocked door and manages to steal valuables – money, accessories and intellectual property. A security guard, working a double shift, falls asleep and fails to prevent a violent crime at the scene. An office worker walks into the wrong area of ​​the building and sustains

SEO and social media marketing are two strategies that can help you build brand awareness and market your business. They create an attractive identity that naturally attracts visitors. SummaryOptimize your social media posts for searchIncrease brand awarenessResearch trending topicsCreate more exter

Link building strategies are, without a doubt, the backbone of any successful SEO and organic reach. But in the complexity of choosing the best methods, how do you know which ones work best? SummarySkyscraper TechniqueHuman in Motion Link Building StrategyAdd Links That Send Your Audience to Your Co

The main objective of any business is to increase sales and that is exactly where a video wall system can help. ContentsManagement of advertising contentInteractive capabilitiesCapturing your audiences attentionEfficient use of financial resourcesManaging ongoing situations A video wall system is a

The Australian stock market experienced unprecedented turbulence in the first week of February 2018 when it lost $60 billion. It was a chilling experience for investors at the Australian Securities Exchange as panic gripped investors across Asia going into a mad frenzy to exit the market. SummarySto

Why is content going digital? SummaryHow much digital content is available?What is digital?Businesses are leveraging all that digital content to innovatePotential downsides of going digitalDigital Marketing for Business There are many people who prefer to go to the cinema to see new films. There ar

Walking the path of entrepreneurship can be a difficult task as there will always be obstacles and challenges. As a newbie to entrepreneurship, you need to be prepared for it. SummaryKeep cash always at handFocus on people and their needsAsk yourself which business model is right for youDeviate your

Big companies like Coca-Cola, Nestlé and McDonalds are well-known brands around the world. When you visit these businesses or buy their products, you feel a certain sense of authority and trust as a customer. SummaryCreatively configure your auto attendantMake your website more engagingImprove your

With the holidays over and a slew of unrealistic New Years resolutions to solve, its not easy to start the new year off right. Our goals and resolutions tend to change as our priorities change. ContentsNew Year New MeAnti-Social MediaNew GenerationsSuccessful Trends New year new me Just as you se

So youve been in business for a while now. Do you know how to increase your customer base? SummaryProvide great customer serviceUnderstand your target marketUse your networkExplore social media When you first started, you probably didnt mind having few or no customers. After all, this is normal for

Startups are known to have specific needs that larger companies wont understand. These needs inevitably become challenges for business owners. Issues such as inexperience, company size, and lack of resources can hinder an entrepreneurs success. ContentsMoney MattersCommunication IssuesHuman CapitalQ

In an effort to sell to each other, retailers come up with several marketing and advertising techniques. Many business owners have now realized the benefits of email marketing and they are enjoying it immensely. SummaryIts profitableIt appeals to the right audienceIt offers easy market segmentationI

There are days when I look forward to my retirement. Working 24/7 and taking care of children at the same time makes you want to retire as soon as possible. However, I have seen many retirees yearning to work again. ContentsHome-Based BusinessesOutdoor Activities as a BusinessWriting/BloggingCounsel

This is not your typical success story. Its a success in reverse. Now why share my loss? Why share something that should embarrass me? Well, I guess Im not the only business owner or human, for that matter, to have suffered a loss. We talk a lot about what it takes to create massive success. We ta

When it comes to promoting yourself or your business, our online image becomes extremely important. This includes both our brand and our personalonline profile. SummaryBuild a strategyAre you using the right profile picture?Link all social media profilesMake sure your links are workingTell a storyAd

Between the years 2015 and 2018, startups created $2.3 trillion in total value worldwide – and these companies are still planning to grow. When we look at scalable companies, what do we see? We see a flexible but reliable internal system, competent staff who are not afraid to show initiative and a

Have you ever thought about the possibilities of earning money from the comfort of your own home? Although it may sound too good to be true, there are plenty of legitimate ways to make money online. SummaryBloggingAffiliate MarketingFreelance WritingConclusion Before you start, you must first think

After finishing my business studies, I knew I wanted to create something on my own. I had ideas and I was eager to realize them as soon as possible. I had the so-called “entrepreneurial drive” and the wish to put it into practice while I was young. SummaryTime spent on legal and financial due dilige

After completing my business and marketing studies at a renowned French business school, I created an independent digital marketing and content creation agency. I was determined to succeed. Going from freelance content creator to full-time agency owner, I expected to continue doing what I had been d