Nearly 70% of all online experiences start with a search engine like Google. With search engine marketing (SEM) strategies, you can show up when people search for your product or service. Then you can leverage their buying mindset to generate leads and sales. SummaryWhat is SEM?What is SEO?The Diffe

I remember back in college when a friend of mine told me she was joining the “Entrepreneurship Club”. Wacky work, I thought (but probably in more vulgar terms). Only bags of nuts start their own business. Back in 2007, in the prehistoric (and pre-iPhone) era, wanting to run your own business felt

Is your social life lacking? Do you spend most of your time alone with nothing to do and no one to do it with? Are you tired of wanting to go out and experience new things, but hardly have anyone to do it with? And the work? Are you looking to push your limits and finally reach your potential? K

Job hunting can be an exhausting and demoralizing experience. The struggling job market around the world has created a glut of qualified candidates, many of whom are vying for the same job. Looking for a job means not only having the right qualifications, developing a solid CV, a killer cover letter

Is fear leading you down a one-way street to unemployment? This question may seem extreme but I have lost several jobs due to excessive anxiety that crippled my productivity and creativity. Almost everyone suffers from some form of stress at work, but when it becomes so acute that your entire care

The season is upon us again. Its time to make requests and deliver goodies. Not Christmas, Easter or any other holiday, but Girl Scout cookie time! Its a wonderful time of year when we let go of restrictions and indulge a little more than we should. Since 1912, when Juliette Gordon Low came up w

Too many people think that intelligence is a gift of nature and there is not much anyone can do to improve theirs. IQ tests have managed to confuse us, leading us to believe that intelligence is largely fixed. Its not. Just like swimming, cooking, dancing, and just about everything else, being smar

Persuasion is one of the most important skills one can learn because it is useful in countless situations. At work, at home, and in your social life, the ability to be persuasive and influence others can help you achieve your goals and be happy. Learning the tricks of persuasion can also give you i

You dont have to be in a position of authority to be a leader. Conversely, just because you have authority doesnt mean people will follow you. You must Be a leader so that others follow you. There are many books on leadership. They may contain many examples and detailed explanations, but sometimes

Ill admit before I start – I still have a little trouble keeping my emails short and sweet. Not that I dont know the merits of going straight to the point in your email right away, its just that I need to put more conscious effort into making them specific. SummaryDitch long emails except..Write bet

Trying to raise a family the best way you know how is really hard work. It takes a lifetime of love, understanding, forgiveness, support and care; and there is no real guarantee of anything. Building a business is also extremely difficult work. It takes hours and hours of planning, stress, work, re

Before trying to extend it, we must first define it. What is influence? What does this mean for you? Dictionary.com says influence is: (Noun) The capacity or power of persons or things to be an imperious force or to produce effects on the actions, behavior, opinions, etc., of others. (Verb) To mo

One of the fastest ways to success is to clear the obstacles in front of you. These obstacles can be anything from mental obstacles to office politics and moving them in the direction you want isnt always easy and it certainly isnt quick. SummaryBuy a courseGet a coachOutsourcePartnerExamine your be

After spending 25 years in the FBI as a special agent in counterintelligence (catching spies), you learn a thing or two about dealing with people. You learn that what motivates people is not your words but your body language. You cant get someone to trust you just because you say it, you have to sho

Imagine you are driving a car and want to turn right. You turn the steering wheel – but nothing happens. The car continues to drive straight for about 100 meters before slowly starting to veer to the right. Doesnt sound like a safe car, does it? And it would be a stressful experience, because we are

Financial services have always been a focus of Amazons push on the e-commerce platform. Historically, the company has been involved in several areas related to fintech, including online payments. Small business loans were introduced in 2011. A variety of credit card options for small businesses and

FedEx has over 300,000 employees, and theyre still growing! SummaryWhat Happens When HR Falls Behind?Organizational StrengthImprove Overall ProductivityWhat Outsourced HR Services DoPerfect Payroll SolutionDeveloping Long-Term HR StrategiesPEO vs HRO Corporate HRExcellent Employee Retention and Secu

Have you ever met a successful entrepreneur or a thriving business that didnt have a clear direction? I suppose not. Profitable and attractive businesses always have clarity at the center. Clarity in what they offer, who they serve and where they want to go. If you feel like youre drifting or tryi

Just imagine for a second that you could make all your dreams come true, achieve everything you want and succeed in all your endeavors. Wouldnt that be absolutely amazing? And you know what? Achieving outstanding success is not even that complicated. Im not saying it will be easy, because there wil

What is the most common way for young and inexperienced people to apply for a job? Most of them enter a website, choose a few job offers, send their CV and, in the best case, also attach a cover letter. And then, for the rest of the day, they sit somewhere, drinking coffee with their unemployed fr